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TVHC

Trust, before the first visit, for an independent vet practice.

The Veterinary Health Centre is an independent practice in the North West with good clinicians, fair pricing and straight-talking service. People who knew TVHC trusted it. The website and brand gave everyone else no reason to. We rebuilt its presence around what existing clients already valued: practical reassurance.

At a glance

  • Positioning and messaging
  • Identity
  • Website
  • Templates and print

Services

Year

2025

A hand holding a phone showing the TVHC veterinary practice website

The website is built around what people need to do: find a service, understand the cost, book an appointment and get in touch. The same clarity carries into stationery, signage and the templates the team uses every day.

TVHC The Veterinary Health Centre logo on a teal background designed by DotPerformance, with animal silhouettes hidden within the letterforms and a veterinary icon pattern in the background
TVHC The Veterinary Health Centre logo on a dark navy background designed by DotPerformance, with animal silhouettes hidden within the letterforms and a veterinary icon pattern in the background
A calm identity, with animals drawn into the letterforms.
TVHC logo mark showing the construction lines of the letterform design, created by DotPerformance for The Veterinary Health Centre in Lytham St Annes
Built on clear construction, to signal competence and care without trying too hard.
A hand holding a mobile phone showing the TVHC website homepage designed by DotPerformance, displaying the "Trusted, Local, Valued. Your pets are in safe hands" headline for The Veterinary Health Centre in Lytham St Annes
A dog being held by its owner, used as photography on the TVHC website designed by DotPerformance for The Veterinary Health Centre in Lytham St Annes
Answers for someone worried about their pet, on the phone they are holding.
TVHC website designed by DotPerformance shown across multiple mobile screens, displaying the homepage, appointment booking, pet packages, registration and practice information pages for the Lytham St Annes veterinary practice
TVHC website designed by DotPerformance showing multiple page layouts including the homepage, mission and values, team page, pet packages, puppy and kitten packages, exotic animals section and repeat prescriptions page
Rebuilt around what people need to do: find a service, understand the cost, book an appointment.
TVHC The Veterinary Health Centre printed business card designed by DotPerformance, showing the practice name, contact details, opening hours and address in Lytham St Annes, Lancashire, with photography of a dog, cat and parrot
Stationery, signage and packs the team uses daily.
TVHC The Veterinary Health Centre welcome pack and printed materials designed by DotPerformance, showing the branded booklet cover, inner pages with practice information, and Siuna Reid's welcome message
Inside pages of the TVHC welcome booklet designed by DotPerformance, showing terms and conditions, repeat prescriptions, pet insurance information and photographs of animals treated at the Lytham St Annes veterinary practice
TVHC The Veterinary Health Centre tri-fold leaflets designed by DotPerformance, showing the front cover with dogs, cats and birds photography, and inner panels with practice opening times, address in Lytham St Annes and emergency service details
Welcome packs and leaflets with the same clarity on paper as on screen.

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94 Woodbourne Road
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