We are proud to collaborate with TT legend and local Manxman Conor Cummins on the rebranded Conrod Coffee Co, the official coffee supplier for the Isle of Man TT Races. The initial rebrand, created by Pete Jones, features a retro-inspired logo, coffee bags and cup designs, and Conor’s striking helmet design for TT 2024.
Our task was to extend this brand into the digital realm with a new website that includes an e-commerce store where fans can purchase Conor’s coffee blends, each inspired by standout years from TT history. We invited Conor to our DotPerformance studio to capture video footage, showcasing his passion for both motorcycle racing and coffee. Our goal was to reflect this on the website with a blend of racing and coffee-related images and videos throughout. Additionally, we are assisting Conor with his social media presence to help promote his latest offerings.
Licensed images courtesy of the Isle of Man TT Races.