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A person sitting on a chair in a dimly lit studio holding a clapperboard. Blue and pink neon lights accent the background, creating a modern and focused atmosphere.
A person wearing a headset directs a camera towards a seated figure, visible on the camera's screen. The setting is dimly lit with colourful light strips, creating a focused and professional atmosphere.
A professional video camera focuses on an elderly woman seated on a green armchair in a cozy, sunlit room, creating an atmosphere of calm and focus.
A man sits on a chair under studio lights, holding a film clapperboard. A crew member adjusts the clapperboard. The room has colourful neon lights, creating a professional and focused atmosphere.
A man sits with his back to the camera in a filming studio, facing bright lights and equipment. Another person sits on a chair, creating a focused, professional atmosphere.
A person wearing a cap and hoodie is focused on operating a professional camera mounted on a stabiliser indoors. The setting is calm and technical.
A person sitting on a chair in a dimly lit studio holding a clapperboard. Blue and pink neon lights accent the background, creating a modern and focused atmosphere.
A person wearing a headset directs a camera towards a seated figure, visible on the camera's screen. The setting is dimly lit with colourful light strips, creating a focused and professional atmosphere.
A professional video camera focuses on an elderly woman seated on a green armchair in a cozy, sunlit room, creating an atmosphere of calm and focus.
A man sits on a chair under studio lights, holding a film clapperboard. A crew member adjusts the clapperboard. The room has colourful neon lights, creating a professional and focused atmosphere.
A man sits with his back to the camera in a filming studio, facing bright lights and equipment. Another person sits on a chair, creating a focused, professional atmosphere.
A person wearing a cap and hoodie is focused on operating a professional camera mounted on a stabiliser indoors. The setting is calm and technical.
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Sal’s story

Founder film introducing Sal Heddi and the context behind TopCare’s growth.

As part of a wider brand refresh and marketing campaign for TopCare Group, we produced a founder film centred on Sal Heddi and the story behind the organisation.

This page focuses on the behind-the-scenes side of that production. From interview setup and sound checks to camera direction and on-location filming, it captures the process behind a piece designed to feel personal rather than scripted.

The brief was to avoid a standard corporate promo, so the production was built around a more documentary approach. That meant creating an environment where Sal could speak naturally, while the crew worked carefully around the interview and supporting footage to keep the film grounded and human.

What you see here is the making of that piece: the technical preparation, the on-set decisions and the small production moments that shaped the finished film.

Our role: Founder film production, interview filming, on-location capture and behind-the-scenes documentation.

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