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Sal Heddi holding a production clapperboard on set at DotPerformance studios, with director Andy Orton credited on the slate and cinema lighting visible in the background
Andy Orton framing an Sal Heddi through an URSA Mini Pro 12K camera viewfinder in a DotPerformance's studio  during a brand film production on the Isle of Man
A professional video camera focuses on an elderly woman seated on a green armchair in a cozy, sunlit room, creating an atmosphere of calm and focus.
A man sits on a chair under studio lights, holding a film clapperboard. A crew member adjusts the clapperboard. The room has colourful neon lights, creating a professional and focused atmosphere.
A man sits with his back to the camera in a filming studio, facing bright lights and equipment. Another person sits on a chair, creating a focused, professional atmosphere.
Will Oates, DotPerformance video production crew member, preparing a DJI Ronin 4D cinema camera on location during a shoot on the Isle of Man
Sal Heddi holding a production clapperboard on set at DotPerformance studios, with director Andy Orton credited on the slate and cinema lighting visible in the background
Andy Orton framing an Sal Heddi through an URSA Mini Pro 12K camera viewfinder in a DotPerformance's studio  during a brand film production on the Isle of Man
A professional video camera focuses on an elderly woman seated on a green armchair in a cozy, sunlit room, creating an atmosphere of calm and focus.
A man sits on a chair under studio lights, holding a film clapperboard. A crew member adjusts the clapperboard. The room has colourful neon lights, creating a professional and focused atmosphere.
A man sits with his back to the camera in a filming studio, facing bright lights and equipment. Another person sits on a chair, creating a focused, professional atmosphere.
Will Oates, DotPerformance video production crew member, preparing a DJI Ronin 4D cinema camera on location during a shoot on the Isle of Man
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Sal’s story

Founder film introducing Sal Heddi and the context behind TopCare’s growth.

As part of a wider brand refresh and marketing campaign for TopCare Group, we produced a founder film centred on Sal Heddi and the story behind the organisation.

This page focuses on the behind-the-scenes side of that production. From interview setup and sound checks to camera direction and on-location filming, it captures the process behind a piece designed to feel personal rather than scripted.

The brief was to avoid a standard corporate promo, so the production was built around a more documentary approach. That meant creating an environment where Sal could speak naturally, while the crew worked carefully around the interview and supporting footage to keep the film grounded and human.

What you see here is the making of that piece: the technical preparation, the on-set decisions and the small production moments that shaped the finished film.

Our role: Founder film production, interview filming, on-location capture and behind-the-scenes documentation.

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Andy Orton founder of DotPerformance, smiling wearing a DotPerformance branded polo shirt at DotPerformance studios on the Isle of Man, against a dark background with teal neon lighting

DotPerformance is an Isle of Man-based production team that produces founder and leadership films for organisations going through brand refresh or repositioning. The agency handles interview filming, on-location capture, and post-production from its studio in Douglas.

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