Performance Based Website Development

Conversion-oriented website development that delivers Return On Investment

We build websites that outperform their predecessors fourfold on average. Our approach focuses on delivering Return On Investment by being conversion-oriented.

An Agency you can trust in Please Contact Us

At DotPerformance we specialise in producing functional, high-performance websites, which meet both business objectives and customer expectations.

We go the extra mile to develop a clear understanding of what you expect to achieve from your website project, while delivering an engaging customer experience that will keep your customers loyal.

We take a very scientific and considered approach to developing a solution that ticks every box; every element that has been added to our websites is well thought through and anything superfluous is left off.

DotPerformance took the time and effort to understand our brief, they did considerable research before they met us and were very tuned in to what we wanted to achieve – right from the start they went the extra mile

Kamille Yardley-Scott


Discovery: Understanding your objectives

New clients come to us with varying levels of understanding about what they are expecting from a website development project. We find that taking a holistic approach, breaking things down to their lowest common denominator, enables us to fully understand what the best approach is going to be.

We begin by listening to your requirements and understanding your business. This puts us in the best position to deliver a solution that will be on the money and even surpass your expectations.

We then follow on with a research stage and use various techniques to paint a full picture of where you are and where we need to take you. We carry out competitor benchmarking, brand positioning, create user personas and identify usage scenarios to ensure we fully understand who your customers are and what they need to achieve.

Dot Performance were recommended to us very positively by several of their clients. They responded superbly to our detailed brief, impressing us with the presentation not just in terms of the layout and feel of the new website but also in terms of the logic and flows of the databases we needed as well.

James Greenhalgh

Hartford Homes

Your website on any device

We accept these days that your customers won't always use a computer to access your website. In fact, if your website is not mobile-optimised, you are neglecting around 15% of your visitors. Imagine closing your business one day a week - not catering for mobile users is akin to this.

There is a growing multitude of devices that people use to interact with your brand. This is why we have adopted a responsive design technique that ensures your website adapts to whatever screen size it is displayed on.

Out of the box

To streamline our website development process, we have developed our own bespoke Content Management System (CMS), which is flexible enough to build any kind of website and puts the control over the website content in your hands.

We factor search engine optimisation (SEO) into every website as standard, to ensure your content is fully indexed by search engines. This is such a key part to any website project and we regularly see 70-80% of all traffic to a website coming from search engines.

Once a website is launched, it's vital that you have access to statistical data so you know how your website is performing. We integrate Google Analytics into every website and go beyond the basics to ensure you have the full picture of how your website is performing. When it comes to generating leads, you need to ensure every touchpoint is tracked so you can effectively calculate your return on investment.

At DotPerformance this all comes as standard.

An Agency you can trust in

Our clients frequently become long-term customers, as post project, we service our clients' needs to become a trust-worthy service provider.

Your website project will be managed by experienced Project Managers, employing a blended approach between proven project management methodologies such as PRINCE2 and AGILE.

Your solution will be developed by User Experience (UX) Specialists and Strategists who each have a minimum of 10 years industry experience.

Our development team are specialists in programming and regularly produce efficient and robust web and software applications that are used by 100,000's of people each day. Combined, our development team has over 100 years of experience.

Continuous Improvement

When we launch a new website, it may be the end of the project, but it's not the end of the road. For many types of websites, this is when the work starts and we are there to support you all the way.

We believe in a process of continuous improvement so that you make small and regular changes to your website to improve performance and better serve your customers as opposed to launching a website and leaving it for 2-3 years before realising the website is no longer competitive and needs to be over-hauled.

Using our Continuous Improvement Engagement, we analyse and monitor your website on an on-going basis and propose a quarterly release cycle to introduce improvements. This may be to either functionality or aesthetics, but it ensures your website is moving with the times and does not stand still.

Reliable After Sales Care

The launch went smoothly and we are delighted with the results. We have continued to be impressed with DotPerformance's excellent after sales service.

Kamille Yardley-Scott


We understand that the launch of your new website is the end of the project for us but the start of the journey for you. We offer responsive support and due to our international team, we're online 20 hours a day to support you.

To keep a website running optimally, we highly recommend taking up our Webmaster Service. Similar to owning a car, if you don't service it regularly it is not going to run as best as it can and will eventually lose performance.

Our webmaster service ensures your website is running optimally and any issues that may arise are captured before they become a threat to your business. In addition, it is essential to increasing your site's performance and is essential in any SEO strategy.

Service Summary in Brief

  • Conversion Oriented website development
  • ROI Focused
  • Competitor Analysis
  • User Experience Design (UX)
  • Strategy
  • User Personas
  • Usage Scenarios
  • Responsive Design
  • Mobile and Tablet device support out of the box
  • Content Management System
  • Search Engine Optimised
  • Web Analytics and Reporting Tools
  • Continuous Improvement
  • Webmaster Service
  • Full Service

Need Help?

If you need help or would like to consider DotPerformance for a project, please complete this form:

DotPerformance understand our brand and have been intrinsic to us helping to grow it. Our partnering with DotPerformance has been an excellent experience to date and we have no hesitation in strongly recommending them highly.

James Greenhalgh

Hartford Homes

Featured Clients

Chrystals Department of Economic Development Good Innovation Isle of Man College New Zealand Motorhomes Powersmart Solar New Zealand Simcocks HIgh Five-0 Challenge

Associations & Memberships

Google Partner EConsultancy Digital Marketers Limited International Webmasters Association Interaction Design Association PHP and mySQL w3c Schools Certified